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With 15+ years experience in marketing and account services, I bring deep knowledge, sound judgment, flexibility and resourcefulness to each client engagement.
I have delivered results on a wide variety of client objectives, including lead generation, customer acquisition and retention, product sampling, branding, interactive relationship with the brand, loyalty programs, sales, membership acquisition, digital strategy and its implementation.
Marketing Services Experience
Online marketing project manager experience
- Digital strategy and its implementation
- Website development
- Interactive programs
- Online content
- Online marketing campaigns
Traditional, offline program management
- Book project manager, sales campaigns, sponsorships, call center
Marketing director ~ major national Summits
- 2004, 2005, 2006, 2007 What’s Next Boomer Business Summit ~ Mary Furlong & Associates and the American Society on Aging
- 2005, 2006, 2007 Silicon Valley Boomer Venture Summit and Boomer Business Plan Competition ~ Santa Clara University
(Online and offline marketing/sales campaigns - worked with numerous marketing partners and event sponsors. Produced print collateral, websites, guerilla outreach, PR)
Clients served include:
- Mary Furlong & Associates
- Santa Clara University
- California State Automobile Association (CSAA)
- While with ThirdAge Media:
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Procter & Gamble (Olay, Millstone)
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Johnson & Johnson (Tylenol Arthritis Pain, Tylenol PM)
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Merrill Lynch
- While with ACP Interactive:
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Procter & Gamble
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Clorox (Hidden Valley)
- Pillsbury (Bake-Off)
- The Ad Council
- Cendant
- Tropicana
Our Philosophy
We have a baker’s dozen approach to delivering on clients’ expectations and campaign objectives. Our goal is to be a key resource when clients need to “get it done and get it done right.”
How may we help you? Contact Us
MS Marketing Services Capabilities Flyer (PDF) |
